MODULE 9: Content Strategy and Blogging
MODULE 8: Email Sequences
MODULE 7: Lead Magnets
MODULE 6: Sales and Landing Pages
MODULE 5: Website Copywriting
Module 4:Website Strategy and SEO
Module 3: Brand Messaging
Lesson 2: Copy Foundations Resources
Lesson 1: Copy Foundations
Module 2: Research and Excavations
Module 1: Copy Foundations
Bonus Module 2
Bonus Module 1
Module 4: Module headline here
Lesson 6: Lesson headline here
Lesson 5: Lesson headline here
Lesson 4: Lesson headline here
Lesson 3: Lesson headline here
Lesson 2: Lesson headline here
Lesson 1: Lesson headline here
Lesson Snapshot/Intro
Module 3: Module headline here
Module 2: Module headline here
Module 1: Module headline here
Bonus Module 2
Bonus Module 1
Lesson 6: Lesson headline here
Lesson 5: Lesson headline here
Lesson 4: Lesson headline here
Lesson 3: Lesson headline here
Lesson 2: Lesson headline here
Lesson 1: Lesson headline here
Lesson Snapshot/Intro
Module 4: Module headline here
Module 3: Module headline here
Module 2: Module headline here
Module 1: Module headline here
Bonus Module 2
Lesson 6: Lesson headline here
Lesson 5: Lesson headline here
Lesson 4: Lesson headline here
Lesson 3: Lesson headline here
Lesson 2: Lesson headline here
Lesson 1: Lesson headline here
Lesson Snapshot/Intro
Bonus Module 1
Module 4: Module headline here
Module 3: Module headline here
Module 2: Module headline here
Module 1: Module headline here
Lesson 6: Lesson headline here
Lesson 5: Lesson headline here
Lesson 4: Lesson headline here
Lesson 3: Lesson headline here
Lesson 2: Lesson headline here
Lesson 1: Lesson headline here
Lesson Snapshot/Intro
Bonus Module 2
Bonus Module 1
Module 4: Module headline here
Module 3: Module headline here
Module 2: Module headline here
Module 1: Module headline here
In this lesson, we're going to be writing taglines, headlines, and mission statements.
As you may have noted, we're now getting into some of the external-facing language that you can start to use in your brand. Here, we'll break it all down.
I'll also be providing you with some tagline and headline starters so you have some structures to help you formulate your ideas.
But first! Let's define some terms.
Lesson Slide Deck
Downloads
Lesson Five: Brand Language
© 2023 The Copy Society™ from The Literary Co.® | Terms